New Creative Marketing
“ExpressLane, The First Time Buyer’s Guide.” is an online destination geared towards helping educate the first time car buyer on the car shopping process. Launching this month, Jumpstart designed and developed two interactive games that are being featured in a new Games module within the destination. The games encourage visitors to increase their engagement and time interacting with the site and content. The first game, Traffic Jam, challenges the user to move cars around in order to create a clear path for the main car to reach the exit; the difficulty and number of cars increase with each level. The second game, Steering Challenge, challenges the user to steer the car down to the finish line before the timer runs out while dodging a number of obstacles, increasing in difficulty with each level.
Click below to play!
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